![]() Much like Black Panther featured a diverse cast and crew on-screen and behind the scenes, such was the case with women on Captain Marvel. Disney did tee this off for female audiences with an opening release date on International Women’s Day. #Captain marvel updateRead our previous update on how Captain Marvel was Teflon to the Internet trolls who griped about Brie Larson’s sincere call for diversity in critics, and how men are the leading demo for the female superhero female, which was not the case with Warner Bros./DC’s Wonder Woman. Disney reports that men turned out at 55% to females’ 45%, and that latter demo could well grow in next weekend’s exits. In Imax, it runs alone.Ĭaptain Marvel played best on the coasts, but was huge all over. With Captain Marvel, the MCU officially grosses $1 billion at the B.O. Imax drove $14.1M stateside from 411 runs, the large format’s second best March debut. Superman (-38%) and not that far from Black Panther (-13%). But in like-for-like scenarios (where Thursday is part of Friday’s B.O.), Captain Marvel‘s Friday-to-Saturday percent ease is steeper than Wonder Woman (-8%), but significantly better than Batman v. ![]() So, with Friday earning $41.3M, business was technically up 29% today for the Anna Boden-Ryan Fleck-directed superhero movie. ![]() Infinity War hinted to Captain Marvel and she (as well as Ant-Man and the Wasp) hinted to Avengers: Endgame with a scene featuring some of the superheros who lived.Ĭarol Danvers’ Saturday grossed $53M, which, though 14% off from Friday, is technically up when you take out Thursday night previews out of Friday’s take. #Captain marvel movieOne rival studio executive recently praised the Marvel movies for their organic means of marketing, an attribute that few franchise films capitalize upon, specifically each end credits coda sells the next movie in a big way (obviously this has been going on for a while, but the point is, it’s a teasing device which still works), i.e. Audiences feel they know what they are getting when they buy their movie ticket,” said Cathleen Taff, Disney President of Theatrical Distribution, Franchise Management and Business & Audience Insights about the unstoppable MCU momentum. “Marvel Studios continues to have an incredible track record that remains unbroken. We still have a ways to go to best 2018’s record year, with tickets sale for 2019 still 21% behind the same Jan-March period of last year with $1.79B.Ĭaptain Marvel‘s 3-day surpasses the opening weekends of the first two Iron Man films, The Incredible Hulk, the first two Captain America films, all three Thor films, Doctor Strange, both Ant-Man films, both Guardians of the Galaxy films, as well as all Spider-Man films, Venom, Suicide Squad, Man of Steel, Justice League, Wonder Woman, Aquaman, both Deadpools and all X-Men films.Ĭaptain Marvel‘s $455M global opening is $105M higher than where Nancy and I saw it, and just above the $150M domestic start we projected. Total ticket sales for all films this weekend amounted to $208.6M per ComScore, +48% from the same frame last year, and +79% from last weekend. ![]() Disney has Dumbo opening at the end of the month and some box office analysts (not tracking) believe that Disney live-action pic has the potential to open to $75M. We can finally say from a box office perspective, 2019 has officially begun. 'Captain Marvel' Review: Brie Larson Is Marvel's First Female Lead Superhero, But Why Is It So Familiar? ![]()
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